When your site has poor presence on the major search engines, obviously your business is losing vast amounts of revenue. Web sites that are not easy to find via search miss out on bringing in new customers as well as repeat customers that use Google to find sites they already know about. The questions is whether the same is true for web sites that are not social media friendly? The short answer, of course, is Yes. Why?
Not only do people discover new sites through search, but they also rely on recommendations made via email, word of mouth and through social media content. Making a web site social media friendly will make it easier to share content with others, extend reach and facilitate engagement.
Social networking sites like Twitter, Facebook, favorite blogs, are often the starting point for discovering new content for an increasing number of internet users. Also, content creation and links that come as an outcome of social media participation can provide positive signals to search engines and affect search visibility. In a nutshell, making a site more social media friendly will expand the opportunity for content to be discovered directly and indirectly.












On September 8, Google announced
If you're like most bloggers, you probably don't think much about optimizing your online video content. The fact is that less than 20% of all content creators insert keywords into their videos' filenames on their website or blogs, and even fewer use more advanced tactics like writing keyword-rich captions and annotations, or creating online video libraries.
There has been a lot of talk since last December when Google publicly stated its intention to add page loading speed to the 200+ other ranking factors. Yesterday, Google officially announced that they're including a new signal, site speed, in their search ranking algorithms.
Let me assume that you have already decided to make blogging a valuable marketing tool to promote your small business but you suddenly realize that it is eating up more time than you ever expected. If you are new to blogging or SEO world and experimenting with your skills, then you will find this post extremely useful.



